Industry News

The FCC has more technical feedback to sift through on how a system that allows FM radio stations to geo-target signals works in the real world.

Field testing of the ZoneCasting system from GeoBroadcast Solutions shows the transition areas between zones “can be designed and programmed to take up a miniscule portion of a station’s service area and be infrequent, transitory, unobjectionable, and in most cases unobservable to the listener,” according to Covington & Burling LLP.

The report details the performance and end-user experience from the deployment of ZoneCasting at KSJO(FM) in San Jose, Calif., during field testing conducted by Roberson and Associates. The report concludes the geo-targeting technology works with both analog and HD Radio systems and does not affect the performance of EAS system, the proponents say.

[Read: EMF Deploys MaxxCasting in Chicago]

Geo-targeting broadcast technology, according to GBS, creates local zones out of an FM and FM+HD broadcast coverage area to enable unique, targeted programming and advertising for listeners in the zone during short periods but is designed that the zones do not adversely impact the listener experience. ZoneCasting creates geo-targeted zones by using specifically located booster transmitters and appropriately designed antennas to overlay a stronger, geographically localized signal in the targeted region.

GBS says geo-targeted programming and advertising in a zone would occur for only short periods, typically about three minutes per hour, in order to place zone targeted advertising, according to the report.

The new report’s findings summarize tests results from 31 hours of audio recorded from over 60 drives at various speeds over multiple weeks this summer. KSJO operates two transmitters, according to the report, the main transmitter covering the region from an elevated site south of San Jose and a low-power booster that covers the northern section of the station’s listening area.

The radio station’s two coverage areas are separated by a largely unpopulated mountain range, according to the report, with “testing conducted in the zone transition area.”

The field test found the FM signal was stable inside the transition zones but some limited audio quality issues were identified during zone transition.

“Our data and analysis indicate that a properly designed zone transition can deliver a highly compact region — a tiny portion of KSJO’s service area — over which any degraded analog FM audio will be experienced,” according to the report’s authors.

The measured results in the report indicate a zone transition length of 50.2 meters, which Roberson and Associates deemed as “insignificant” when compared to the total length of roads within the zone.

Data collectors acknowledge there were differences when listening to zone transitions in FM and HD1 mode during testing. “The overall zone transition listening experience for HD1 was very good, with almost instantaneous transitions without noticeable audio degradation,” they wrote.

[Read: Geo-Targeting Proposal Hits Headwinds]

Meanwhile, the HD2 transition zone experience revealed short audio dropouts, which was expected due to the current use of unsynchronized HD exporters, according to the analysis. They said efforts are underway to develop means to synchronize HD exporters that should reduce the duration of HD2 signal loss.

The report also found the zone transitions caused no display variations of metadata on car receivers. And EAS operation was successful within the ZoneCasting test location after operations of the KSJO EAS geo-targeting override was tried in two different locations. “The simultaneous reception of identical EAS tones at these two locations confirms geo-targeted broadcasting will not affect performance of the EAS system,” the report from Roberson and Associates states.

The geo-targeting report concludes: “Having made numerous careful measurements and having assessed the results of these measurements in considerable depth, it is our conclusion that the geo-targeted broadcast system provides both a practical and highly beneficial capability. It is therefore our studied opinion that there is no technical reason that the geo-position zone broadcasting petition before the FCC should not be approved.”

The FCC adopted a Notice of Proposed Rulemaking in Nov. 2020 to review the GBS technology and found opponents of the geo-targeted proposal expressed fear that the new technology could create interference and cause listeners to tune out. Broadcast groups, including Cumulus Media, Entercom Communications, and iHeartMedia, have said at the time more vetting of the technology was needed. The National Association of Broadcasters also told the FCC the GBS proposal could undermine radio’s business model by depressing advertising rates as advertisers replace market-wide ads with less expensive ones on the zoned boosters.

The geo-targeted technology has been in development by GBS since 2011 and has been through previous field tests.

The post FCC Receives New ZoneCasting Data appeared first on Radio World.

Small business, restaurants, retailers and numerous other industries are facing a labor shortage.

Thus, Media Monitors says, looking at who’s advertising today on radio, broadcast television and local cable provides insights into the top companies looking to hire.

Please Login to view this premium content. (Not a member? Join Today!)

The company gaining attention for its ability to add “dynamic visuals” to in-car dashboard radios, has struck a partnership with Skyview Networks designed to drive research and revenue growth.

As of January 1, 2022, Skyview will offer network radio advertisers exclusive access to Quu Inc.’s “unique ability to increase consumer brand awareness” when consumers hear audio commercials across Quu networks.

It’s all thanks to Quu’s ad-sync technology, which Skyview Networks will start to offer marketers through barter inventory options.

“With 80% of the cars on the road today capable of displaying synced text on vehicle dashboards, Quu affiliates across the country are enjoying a dramatic increase in listener engagement and sales,” Quu CEO Steve Newberry said. “Our multi-part partnership with Skyview is an extraordinary game-changer to expand this rapidly-growing footprint and for the first time — just in time for Skyview’s upfront — offer Visual Quus to network radio advertisers.”

Quu’s technology has been implemented in nearly 900 radio stations as of today.

“We are thrilled to align with Quu to bring its powerful in-dash technology to our vast network of stations,” Skyview President/COO Steve Jones said. “The power of our networks’ weekly impressions combined with Quu’s in-car visuals will deliver our advertisers meaningful ROI.”

Jeanne-Marie Condo, Executive Vice President of Skyview Networks, added that with Quu, “our network radio advertisers now can improve their brand’s product awareness and message recall through this unique marketing opportunity exclusively available through Skyview Networks.”

In early July, a special group of low-power television station permits were put up for sale by a Texas-based company that didn’t wish to build them by their rather unique deadline of 2023.

Several buyers stepped forward. Now, the seller has found a buyer for two Construction Permits in the Monterey Bay region of California in a deal brokered by Bob Heymann of the Chicago office of Media Services Group.

Please Login to view this premium content. (Not a member? Join Today!)

Since Jessica Rosenworcel became the acting Chairwoman of the FCC, there’s been a perhaps mistaken understanding that the Commission has paid little attention to broadcast radio or TV while devoting much of its Open Meetings to broadband and Universal Service Fund matters.

That’s not really the case, as Al Shuldiner likely knows. In recent months, he’s been fast and furious in handing out Notices of Apparent Liability for Forfeiture to licensees galore. Why? It’s part of a stepped-up effort to collect dollars from those delinquent with their license renewal applications.

Please Login to view this premium content. (Not a member? Join Today!)

WARC has teamed up with iHeartMedia for a just-released study on media consumption and audio investment in the U.S.

According to the report, “The Investment Gap: Understanding the Value of Audio,” domestic consumers spend 31% of their media time with audio. But, brands allocate just 8.8% of their media budget on “audio,” let alone Radio.

Please Login to view this premium content. (Not a member? Join Today!)

After 33 years in creative and leadership roles at Disney, Gary Marsh will be stepping down as President and Chief Creative Officer of Disney Branded Television at the end of 2021 to launch his own production company.

Backed by Disney General Entertainment, Marsh’s multiyear production deal will develop “world-class, brand-defining content” for Disney’s streaming and linear platforms including Disney+, Hulu, Disney Channel, Disney Junior, ABC, National Geographic, Freeform and FX.

BE SURE TO FOLLOW RBR+TVBR ON TWITTER TO GET THE BIG NEWS FIRST!

Marsh has led a storied career, developing and shepherding such winning Disney titles as “High School Musical” and the Miley Cyrus-helmed “Hannah Montana” franchises to the series that made Hilary Duff a star: “Lizzie McGuire.” Gersh also launched the Disney Junior Channel, home to such programs as “Sofia the First.”

Marsh says, “For 33 years, I’ve had the greatest job in television. The stories we’ve told, the music we’ve created, the stars we’ve discovered, the franchises we’ve built – all of it has entertained and engaged millions of kids and families around the globe. Thanks to the reach of Disney’s streaming platforms, those stories will live forever in the hearts and minds of future generations, alongside all the new stories I look forward to telling. There simply could not be a more compelling or creatively stimulating time to enter the production ranks.”

Disney General Entertainment Chairman Peter Rice adds, “Gary’s leadership and creative genius have shaped a generation of beloved kids and family programming, and we are forever grateful for the indelible impact he’s made at The Walt Disney Company. Gary is a valued leader and good friend, and we’ve been talking about this move for years. So when he decided to focus solely on producing after three decades of an amazing executive career, I jumped at the opportunity to keep him among us.”

Marsh’s move to the production ranks is the culmination of conversations that began with the company nearly 2 1/2 years ago. Marsh agreed to stay on as president through Disney’s acquisition of the Fox assets and the company’s subsequent reorganization to focus its content groups on expanding development and production pipelines to fuel the growth of Disney’s streaming platforms.

Marsh and Rice are now preparing for a smooth transition to a new Disney Branded Television leader before the end of the year.

In the meantime, Marsh is finalizing the first projects that will be developed under his new production banner — including two new “Descendants” movies, the prequel to “Beauty and the Beast” and projects “Tink,” “School for Sensitive Souls” and “Witch Mountain.”

A Rhode Island broadcaster faces a $7,000 fine because for almost three years it operated an FM translator on an expired license without realizing it.

The FCC Media Bureau issued a notice of apparent liability to Diponti Communications, whose translator at 103.1 in Westerly, R.I., is associated with AM station WBLQ (slogan: “We serve Southwestern Rhode Island and Southeastern Connecticut with local news, talk, sports and great music”).

The eight-year license renewal deadline for most stations in Rhode Island isn’t until this December. But not for this particular translator, which until early 2017 belonged to Harvest Broadcasting Association and was licensed to a community in Vermont.

In late 2016, Harvest had signed a consent decree with the commission that included a conditional one-year short-term renewal for the translator. Shortly afterwards, Diponti acquired the translator and, with the FCC’s approval, moved it to Rhode Island.

The FCC said Diponti should have filed for renewal by July 1, 2017. But Diponti said it didn’t realize until 2020, “during a routine database check,” that an application was long overdue. It finally filed one in September of last year and asked for special temporary authority to operate without the license until the situation was resolved.

The Media Bureau now has determined that Diponti apparently violated the rules by failing to file for renewal on time and by operating without a license.

It cited a previous FCC ruling that states, “‘Inadvertence’ … is at best ignorance of the law, which the commission does not consider a mitigating circumstance.” It also said Diponti should have known about the Harvest consent decree and the short-term renewal deadline through due diligence when it acquired the translator.

However, the FCC staff also recognized that this case is not comparable to one involving a “pirate” radio operation, which would have been subject to higher penalties. And the FCC said it sees no reason not to renew this translator’s license once this NAL is resolved.

Diponti has 30 days to pay the fine or to reply explaining why it thinks it shouldn’t have to.

The post FCC Paperwork Confusion May Cost R.I. Broadcaster appeared first on Radio World.

Say what you want about the Gotham tabloid New York Post, but their Business desk sure knows how to get a good Wall Street scoop.

The publication late Monday (9/20), citing unnamed sources, noted that Apollo Global Management — the controlling party of Cox Media Group — had teamed up with dissident investor Standard General, led by Soo Kim — on a binding TEGNA acquisition bid valued at upward of $8 billion.

TEGNA on Tuesday morning confirmed the offer.

In a brief statement, the broadcast TV station owner formerly known as Gannett confirmed it has recently received “acquisition proposals.”

And, it offered no further comment. “Consistent with its fiduciary duty to TEGNA shareholders, the Board will carefully review and evaluate these proposals,” the company said.

TEGNA owns and operates 64 television stations in 51 markets. And, since August 2019, TEGNA is the owner of Sports WBNS-FM “97.1 The Fan” and ESPN Radio affiliate WBNS-AM 1460. Those properties came along with WTHR-13 in Indianapolis and WBNS-10 in Columbus, acquired by TEGNA from Dispatch Broadcast Group.

IBC2021 convention organizers are welcoming the latest announcement from the Dutch government relaxing COVID-19 social distancing measures and removing quarantine rules for vaccinated travelers.

The convention is scheduled for Dec. 3–6, having been pushed back earlier from its original calendar slot this month.

“From Sept. 22, fully vaccinated international visitors from very high-risk areas will no longer have to quarantine on arrival in The Netherlands,” the organization wrote in an email to its show community.

“From Sept. 25, The Netherlands will no longer enforce social distancing rules of 1.5 meters apart or mandate mask wearing in inside areas. To this end IBC has updated the exhibition protocols on its website to reflect the latest rulings and to uphold its commitment to being the gold standard in live event safety.”

The unpredictable behavior of the pandemic has made it hard for many event planners to promote their events with certainty. For instance in July the Dutch prime minister had apologized for relaxing restrictions too soon.

With the latest changes, IBC notes that the country will make wider use of coronavirus access passes. It posted more details on its website, which also states that face masks will no longer be compulsory.

The organization also updated its safety guidelines for exhibitors.

“Seventy percent of IBC’s audience already have easy access to the event, being part of the EU COVID travel block,” IBC wrote in its email. “The removal of the international travel quarantine rules means that IBC will now be accessible to almost 100% of its usual audience.”

The unpredictable behavior of the pandemic has made it hard for many event planners to promote their events with certainty. For instance in July the Dutch prime minister had apologized for relaxing national restrictions too soon.

Pandemic conditions in the United States led the NAB to cancel its previously postponed 2021 NAB Show for Las Vegas.

The post IBC Show Welcomes Easing of Pandemic Measures appeared first on Radio World.