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Industry News

A Hispanic-focused Media Company Goes Live with vCreative

Radio+Television Business Report
3 years 8 months ago

Media workflow solutions provider vCreative is welcoming one of the nation’s biggest Hispanic -focused media and marketing technology companies to its family.

That’s because Babson Park, Fla.-based vCreative has completed its deployment of vPPO, the company’s cloud-based software for radio and digital.

Now using vPPO is Entravision Communications.

vCreative implemented its centralized, collaborative platform to connect all departments involved in the production workflow process across all Entravision locations to manage creative radio projects. “From initial task assignments, talent selection and automated advertiser approvals, through to storage and delivery of all digital, local and agency assets, Entravision users now have complete visibility and control of the critical work that drives revenue for their company,” vCreative says.

Entravision also activated the vCreative integration with WideOrbit’s ad management platform WideOrbit Traffic. This integration helps to eliminate duplicate entry and reduce the labor associated with the production workflow process, vCreative says.

Entravision President/COO Jeffery Liberman says, “From the minute a sale is made, the comprehensive work to craft and deliver the best creative message for our customers begins. vCreative has helped us become more effective and precise with our work, allowing us to be efficient, giving us back time while still guaranteeing the highest quality product.”

Susie Hedrick, CEO of vCreative, adds, “The past 18 months have forced us all to take a fresh look at how we operate and conduct our daily jobs. Entravision is a prime example of a company that has consistently focused on finding innovative ways to drive productivity and bring value to its customers. We are proud to offer additional time-saving technology to their employees, who can now focus more acutely on meaningful work for their customers.”

Entravision also manages 47 radio stations across the U.S., most of them serving Spanish-speaking consumers.

RBR-TVBR

Townsquare’s Noble Appearance, And Investor Conference Plans

Radio+Television Business Report
3 years 8 months ago

Bill Wilson, Chief Executive Officer of Townsquare Media (pictured), and Stuart Rosenstein, the locally focused media company’s Chief Financial Officer, are presently preparing to participate in three upcoming investor events.

This includes the Noble Capital Markets virtual roadshow.

Management will participate in Tuesday’s Noble Capital Markets’ Virtual Road Show Series, presented by Channelchek.

The event will feature a corporate presentation, followed by a Q&A session proctored by Noble Senior Research Analyst Michael Kupinski, featuring questions submitted by the audience.

The live broadcast of the virtual road show is scheduled for tomorrow (9/14) at Noon, Eastern Time.

Later this month, management will participate in the Sidoti Virtual Investor Conference on  September 22 and September 23, 2021.  Management’s presentation is scheduled to begin at approximately 2:30pm Eastern on Wednesday, Sept. 22. Management will be available for one-on-one meetings with investors on both days.

To register for the presentation or one-on-ones, visit www.sidoti.com/events. Registration is free; one does not need to be a Sidoti client to participate.

Lastly, Townsquare management will participate in the Guggenheim Virtual Broadcast Conference on Wednesday, September 29. Management will be available for one-on-one and small group meetings.

Adam Jacobson

A Return To Mississippi For Alpha Media’s Newest Market Leader

Radio+Television Business Report
3 years 8 months ago

He previously served as Market Manager of the company’s Biloxi-Gulfport, Miss., radio stations.

Now, he’s moving on up to Jackson, the state capital, to lead Alpha Media‘s properties there.

Ricky Mitchell has been named Market Manager of Alpha Media’s Jackson, Miss., station group.

Mitchell returns to Alpha after a stint at El Dorado Broadcasters in Yuma, Ariz.

As Alpha Media Regional President and Chief Compliance Officer Bill McElveen explains, Kevin Webb recently retired after 32 years of running the Alpha/Jackson, Miss., station group. This led to a nationwide search for his successor.

“We began a nationwide search for our next Market Manager, and after interviewing dozens of candidates, we were thrilled to be able to bring back to the Alpha Media family a true son of Mississippi in Ricky Mitchell,” he said.

Mitchell added, “I am thrilled to come home to Mississippi. It’s a tremendous honor to be able to live, work and serve the local Jackson community with such a talented and dedicated team and I can’t wait to get started!”

Mitchell’s first day back with Alpha Media is Thursday, Sept. 16.

RBR-TVBR

Court Fight Looms As Pro-Radio Groups Want Foreign ID Order Stay

Radio+Television Business Report
3 years 8 months ago

The NAB; Multicultural Media, Telecom and Internet Council (MMTC); and the National Association of Black Owned Broadcasters (NABOB) late Friday filed a petition with the FCC demanding a stay of the Commission’s order mandating disclosures for foreign government-sponsored programming.

The groups also want the FCC to delay implementation of its order until the U.S. Court of Appeals for the District of Columbia Circuit rules on a petition for review they’ve just filed, which challenges the order.

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Adam Jacobson

Salem Completes Debt ReFi Initiative

Radio+Television Business Report
3 years 8 months ago

Salem Media Group has successfully completed a refinancing effort that effectively sees old debt replaced by new debt.

The move, the company notes, shrinks its debt by more than $9 million.

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Adam Jacobson

CPB Selects Poynter for Public Media Digital Transformation

Radio+Television Business Report
3 years 8 months ago

WASHINGTON, D.C. — The Corporation for Public Broadcasting (CPB) has selected the Poynter Institute to develop and deliver a new “Digital Transformation Program” designed to educate, assist, and coach up to 80 public media senior leaders on the best strategies and tactics to transform their organization’s digital operations and culture.

The virtual training will be funded by a grant from the Corporation for Public Broadcasting.

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RBR-TVBR

’88Nine Radio’ Selects Its Next GM

Radio+Television Business Report
3 years 8 months ago

A professional with over 28 years of experience in accounting, finance, human resources and business administration has been named GM of nonprofit Adult Alternative “88Nine Radio Milwaukee.”

It’s a woman who was previously the HR manager and accountant.

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RBR-TVBR

Nexstar Selects A Two-Market Tennessee Leader

Radio+Television Business Report
3 years 8 months ago

With Ron Walter’s retirement at the end of August, Nexstar Media Group had a choice to make on his successor as the head of two Volunteer State markets.

That decision has just been made by the nation’s No. 1 licensee of commercially licensed broadcast TV stations.

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Adam Jacobson

A Weigel Entry Into the Washington, D.C. DMA

Radio+Television Business Report
3 years 8 months ago

It’s the parent company of MeTV and several other digital multicast networks that also owns the CW affiliate serving the nation’s third-largest market, as well as the CBS affiliate serving Milwaukee.

Now, Weigel Broadcasting is expanding into the National Capital Region by acquiring a low-power TV facility based in the county seat of Shenandoah County, Va., nearly 100 miles from the White House.

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Adam Jacobson

Paul Koplin Spins L.A. LPTV Pair To Weigel

Radio+Television Business Report
3 years 8 months ago

Norman Shapiro‘s Weigel Broadcasting has just signed off on the purchase of two over-the-air broadcast television facilities serving the nation’s second-largest television market.

The seller: An entity that among its properties were low-powered TV stations using VHF Channel 6 to serve radio listeners with audio at 87.7 MHz.

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Adam Jacobson

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