The multilayered roadblocks for Hispanic media are many, and SBS's head was on the attack at a symposium featuring FCC and FTC Commissioners. As far as Raúl Alarcón Jr. is concerned, fairness in getting Hispanic media its share of the ad dollars is paramount. Addressing Nielsen issues is also needed, he said.
There's an urgent need to "modernize" the FCC's "outdated" broadcast ownership rules. While those words could have easily come from former Chairman Ajit Pai, they were delivered at a Wednesday luncheon by the President/CEO of the National Association of Broadcasters.
Two days ago, TEGNA promoted Tom Cox to Chief Growth Officer — a sign that a company that was once poised to become an entity within Standard General is not only thriving but looking to expand. Now, TEGNA has confirmed that its next Chief Content Officer is Adrienne Roark, who is leaving CBS News & Stations.
The FCC's Media Bureau, just days before President Biden left office, dismissed a Petition to Deny the license renewal of a FOX Television Stations property on the grounds that it aired content during the 2020 U.S. Presidential Election cycle it believes is false and misleading. The petitioners are appealing that decision.
The "sports-first" virtual MVPD that will combine with Hulu + Live TV once its proposed acquisition by The Walt Disney Co. wins regulatory approval has launched multicultural content bundles intended to super-serve domestic consumers with international programming. The first bundle targets South Asians.
Adam Jacobson
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